About Firetrap
Founded in 1991 Firetrap is a UK denim brand that has become synonymous with the subversive, unconventional and creative. Championing the maverick elements of fashion Firetrap’s ethos of ‘Future Classics’ has formed the basis of their innovative collections, contemporary campaigns as well as motivating their partnerships with the likes of i-D, Stag and Dagger, Bestival and Ziad Ghanem at London Fashion Week to name just a few.
Designed in London by British designers Firetrap celebrate their roots taking inspiration from the sights, sounds and flavours of London life. Firetrap’s time is the night time and their sinister attitude reflects London’s urban, edgy, sexy and subversive youth culture…
Dark Days Ahead…
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